Leads2Export makes it possible to export GoToWebinar session, registration and attendee information quickly and comfortably and feed them into your existing lead nurturing streams, all within one single report that captures data from any of your live or recorded online events. The export is conducted in individually defined intervals and in the reporting format needed for integration with your CRM or sales database. This saves time-consuming singular reports and manual reformatting of reporting data.

All registration data and attendee data with one click

Online events with GoToWebinar are an important element for many companies in their aim to generate and qualify high-potential leads. Efficient processing of this data from GoToWebinar within marketing automation and lead management platforms is of crucial importance - webinar attendees are sales leads with maximum conversion potential. While some CRM and marketing automation platforms provide API-based integration adapters to GoToWebinar (e. g. Salesforce, Hubspot, SugarCRM, Marketo, etc.), others currently do not (e.g. SAP CRM, Oracle Siebel, Microsoft Dynamics, Teradata, Adobe, IBM Unica, Infor, plus hundreds of custom and legacy systems). Leads2Export makes it possible to export contacts for platforms with no native GoToWebinar integration or with custom reporting requirements quickly and comfortably and feed them into your existing lead nurturing streams - all within one single report that captures data from any of your live or recorded online events. The export is conducted in individually defined intervals and in the reporting format needed for integration with your CRM or sales database. This saves you time-consuming singular reports and manual reformatting of reporting data.

Features

Comfortable monitoring

• You decide which webinars you want to have included in your reports.
• At all times you have an overview of all webinar registration numbers and registrants data.

Easy export of data

• You are completely flexible in which webinar and which timeframe you would like to include in your export of registrations.
• The milestone functionality enables you to download only those contacts that have registered since your last report.
• With just a few clicks Leads2Export prepares your report for download (format e.g. Excel, csv) to fit the exact requirements of your CRM or lead management system.

Basis for nuanced lead scoring

• With Leads2Export you can assign program codes or campaign codes to specific webinars and export these along with the attendee data.
• Feedback given via registration forms and polls during webinars is covered - even information from such interactive elements within GoToWebinar can be included in your Leads2Export report.
• An additional option is to include the attendee status in your exports – for truly sophisticated lead scoring.

Reporting made easy

• Through a direct connection to your Citrix GoToWebinar account and an integrated reporting database, Leads2Export also helps you to comfortably generate individual ad-hoc reports.
• Exports on the fly are always possible without compromising the milestone export functionality.

Leads2Export is a Software-as-a-Service (SaaS) solution provided by Publicare Marketing Commu- nications GmbH. The database and PHP-based web service is hosted in a B2B data center - meeting the highest requirements to failure safety, data security, and access control.

Leads2Export can be requested as a full service from Publicare, so that you do not need to allocate any internal resources for regular webinar reports. As an alternative you can use Leads2Export autonomously via a dedicated access for your company. Please contact us for a tailor-made quote - without any obligation.